{"id":81058,"date":"2026-07-16T11:48:52","date_gmt":"2026-07-16T14:48:52","guid":{"rendered":"https:\/\/lifesgo.an9.com.br\/index.php\/2026\/07\/16\/reputacao-na-era-da-ia\/"},"modified":"2026-07-16T11:48:52","modified_gmt":"2026-07-16T14:48:52","slug":"reputacao-na-era-da-ia","status":"publish","type":"post","link":"https:\/\/lifesgo.an9.com.br\/index.php\/2026\/07\/16\/reputacao-na-era-da-ia\/","title":{"rendered":"Reputa\u00e7\u00e3o na era da IA"},"content":{"rendered":"<p><strong>Guilherme de Lima mostra no ConectaPR como empresas podem fortalecer sua autoridade digital para serem encontradas e recomendadas pela Intelig\u00eancia Artificial<\/strong><\/p>\n<p>Cada vez mais consumidores utilizam ferramentas de Intelig\u00eancia Artificial para buscar produtos, servi\u00e7os e recomenda\u00e7\u00f5es, mudando a forma como empresas conquistam clientes. Diante desse novo cen\u00e1rio, estar presente na internet j\u00e1 n\u00e3o \u00e9 suficiente: \u00e9 preciso construir uma reputa\u00e7\u00e3o digital s\u00f3lida para que plataformas como ChatGPT, Gemini e outras solu\u00e7\u00f5es de IA reconhe\u00e7am a marca como uma refer\u00eancia. Esse ser\u00e1 um dos temas apresentados pela Reputa AI durante o ConectaPR 2026, um dos maiores eventos de inova\u00e7\u00e3o e empreendedorismo do Paran\u00e1, promovido pelo Sebrae\/PR, nos dias 24 e 25 de julho, em Curitiba.<\/p>\n<p>O ConectaPR re\u00fane startups, empreendedores, investidores, aceleradoras, universidades, especialistas e empresas inovadoras em uma programa\u00e7\u00e3o voltada \u00e0 gera\u00e7\u00e3o de neg\u00f3cios, networking, capacita\u00e7\u00e3o e fortalecimento do ecossistema de inova\u00e7\u00e3o paranaense. Durante os dois dias de evento, os participantes ter\u00e3o acesso a palestras, solu\u00e7\u00f5es tecnol\u00f3gicas e oportunidades para impulsionar seus neg\u00f3cios.<\/p>\n<p>A <a href=\"http:\/\/www.reputaai.com.br\/\" target=\"_blank\" rel=\"noopener\">Reputa AI<\/a> participar\u00e1 do evento apresentando solu\u00e7\u00f5es voltadas \u00e0 gest\u00e3o da reputa\u00e7\u00e3o digital e ao posicionamento estrat\u00e9gico de empresas na era da Intelig\u00eancia Artificial. A proposta \u00e9 mostrar como organiza\u00e7\u00f5es podem aumentar sua relev\u00e2ncia nos mecanismos de busca tradicionais e tamb\u00e9m nas plataformas baseadas em IA, que passam a influenciar diretamente as decis\u00f5es de compra e contrata\u00e7\u00e3o.<\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/lifesgo.an9.com.br\/wp-content\/uploads\/2026\/07\/whatsapp-image-2026-07-16-at-094055.jpg\" alt=\"\"><\/figure>\n<p>Segundo pesquisas recentes, mais de 70% dos consumidores realizam pesquisas online antes de adquirir um produto ou contratar um servi\u00e7o, enquanto o uso de ferramentas de Intelig\u00eancia Artificial para obten\u00e7\u00e3o de informa\u00e7\u00f5es cresce de forma acelerada em todo o mundo. Esse novo comportamento exige das empresas estrat\u00e9gias voltadas n\u00e3o apenas ao SEO tradicional, mas tamb\u00e9m ao fortalecimento da autoridade digital, produ\u00e7\u00e3o de conte\u00fado relevante e constru\u00e7\u00e3o de credibilidade em diferentes canais.<\/p>\n<p>Para o especialista em tecnologia Guilherme de Lima, fundador da Reputa AI, o momento representa uma mudan\u00e7a significativa na forma como marcas precisam trabalhar sua presen\u00e7a digital. *&#8221;As pessoas j\u00e1 n\u00e3o pesquisam apenas no Google. Cada vez mais elas perguntam para a Intelig\u00eancia Artificial qual empresa contratar, qual profissional \u00e9 refer\u00eancia ou qual solu\u00e7\u00e3o oferece maior credibilidade. Quem construir autoridade digital hoje estar\u00e1 muito mais preparado para conquistar clientes amanh\u00e3.&#8221;*<\/p>\n<p>Al\u00e9m de apresentar sua metodologia, a Reputa AI mostrar\u00e1 aos visitantes como estrat\u00e9gias de posicionamento, produ\u00e7\u00e3o de conte\u00fado, reputa\u00e7\u00e3o online e presen\u00e7a em diferentes plataformas podem aumentar significativamente a visibilidade das empresas nas respostas geradas por sistemas de Intelig\u00eancia Artificial.<\/p>\n<p>Realizado pelo Sebrae\/PR, o ConectaPR 2026 acontece na sede da institui\u00e7\u00e3o, na Rua Caet\u00e9, 150, no bairro Prado Velho, em Curitiba. Na sexta-feira (24), a programa\u00e7\u00e3o ser\u00e1 das 13h \u00e0s 20h e, no s\u00e1bado (25), das 8h30 \u00e0s 13h30, reunindo centenas de empreendedores e representantes do ecossistema de inova\u00e7\u00e3o de todo o pa\u00eds em uma programa\u00e7\u00e3o voltada ao futuro dos neg\u00f3cios.<\/p>\n<p><strong>Servi\u00e7o:<\/strong> Reputa AI<br \/>\nGuilherme de Lima<br \/>\nEspecialista em Tecnologia<br \/>\n(41) 99235-2958<br \/>\n@guilherme.d.lima<br \/>\nguigcw@gmail.com<br \/>\n<a href=\"http:\/\/www.reputaai.com.br\" target=\"_blank\" rel=\"noopener\">http:\/\/www.reputaai.com.br<\/a><\/p>\n<p><em>(Fotos: Divulga\u00e7\u00e3o)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Guilherme de Lima mostra no ConectaPR como empresas podem fortalecer&#8230;<\/p>\n","protected":false},"author":1,"featured_media":81056,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[32],"tags":[1045],"class_list":["post-81058","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios","tag-reputa-ai"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - 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